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The Strategy Hour Podcast: Online Business | Blogging | Productivity - with Think Creative Collective

Get actionable strategies and killer marketing tips to grow your creative business inside The Strategy Hour podcast. Say goodbye to the “side-hustle” mindset and hello to getting paid (and paid well) to do what you love. Your hosts Abagail Pumphrey and Emylee Williams from Boss Project share all the ins and outs of their experience growing a successful 6-figure online business. You’ll hear from some pretty amazing entrepreneurs like David Siteman Garland of the Rise to the Top, Nathan Barry of ConvertKit, Natalie Franke of the Rising Tide Society, and Ankur Nagpal of Teachable. These in depth interviews go straight to the meat and potatoes (a.k.a. Actionable steps you can take away and use in your business today). Our episodes cover a wide range of topics, including growing an online audience, email automation, diversifying your products and offers, generating more sales online, social media, outsourcing, affiliate marketing, productivity, systems, and how to treat your passion like the real business it is. It’s time to become a total creative BOSS! Find show notes and resources at thestrategyhour.com.
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The Strategy Hour Podcast: Online Business | Blogging | Productivity - with Think Creative Collective
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Now displaying: June, 2018
Jun 29, 2018

Today on the podcast, we welcome Lauren Golden. Lauren loves helping mamas free themselves from the nine to five grind. Lauren launched The Free Mama Movement to show working moms that they don’t have to choose between family and financial stability. We’ve all said it and we’ve all heard it: “I don’t have time.” This is the easiest excuse that people love to pull out of their pockets when they’re not seeing business growth or success. But is it really true?

For every single person out there who has ever said, “But I don’t have any time to grow my business” – this episode is for you. Here, Lauren is busting myths, knocking excuses out the window and giving you action steps on how to better utilize the time that you do have in your day – regardless of kids, dogs, full-time jobs, health, hobbies and life. All this so you can make amazing things happen in your business. No more excuses – grab your notebook and give this one a listen!

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

To download the transcript of this episode head to: thestrategyhour.com.

Jun 27, 2018

Hey ya’ll! It’s our May review / June planning session coming to you live from Emylee’s very dirty office. In this episode, we go over some of the things we accomplished and didn’t accomplish in May, some of our daring plans for June and let you in on a little big secret… This June we will be bringing you the biggest launch you have ever witnessed at TCC and share some of our exciting new sponsorship prospects on the horizon.

We also share some successful news from our grueling switch over to Active Campaign and reveal why we deleted 21k subscribers from our list and are as cool as cucumbers about it. We also share the changes we have made to the business with GDPR compliance and why vanity numbers really don’t mean a thing. By the end of this episode, you will have a few great resources to help you take the steps you need to take in your business in order to reach success and sustainability.

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

To download the transcript of this episode head to: thestrategyhour.com.

Jun 25, 2018

Today on the show we welcome back Steph Crowder. Steph is so awesome, that we decided she needed to become a regular! So here she is, to talk about keeping your to-do list alive once you’ve lost momentum in your business. After the hype of a launch has died down, losing momentum is common. Trust us, we know! There is a certain amount of adrenaline that keeps you going during a launch that keeps you alert, that keeps you firing when you’re in that challenge mode. But what do you do after this frenzy subsides? A lot of us go back to the same old habits and the same old routines and this is where a lot of us get super unproductive.

Steph has found that there are 7 major reasons why your to-do list is not getting done. If you are one of those people who are like, “What the hell? It’s Friday and I’ve crossed off barely anything on my to-do list!” Then girl, this episode is for you. Here, Steph talks about the big commonalities she has seen for why people aren’t getting their shit done. Better yet, she gives us actionable steps we can take toward more productivity and sustainable momentum. After this episode, you will be able to take a deep breath, re-evaluate your time, kick that self-doubt to the curb and be the boss lady you’ve always dreamed of being.

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

To download the transcript of this episode head to: thestrategyhour.com.

Jun 22, 2018

For those of you who missed the last Boss Talk Series episode, we brought Steph Crowder of Courage & Clarity on and everybody loved it! We got such good feedback, that we decided to bring her on again. Yep, she’s officially moved in! So today’s question is, how do you maintain healthy female relationships? We’ve touched on this in previous episodes, but today we want to focus specifically on business female friendships. This is a tricky topic and goes hand in hand with the theme: Community VS Competition. So how do you stay in your lane and be friends with someone who is doing what you’re doing? When are you crossing the line of taking advantage of a friendship? And how do you know whether your own helpfulness is being taken advantage of too?

These are the types of tough questions we’ll be digging into in this episode. We also share how we personally manage our business female friendships and how having the support of other business women has radically enhanced our lives and careers. By the end of this episode, you’ll really see the benefits of having business female friendships in your life and will know how to determine whether these friendships are in a healthy give-and-take balance. No more hiding, it’s time to get out there and take a chance on the women in your midst.

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

To download the transcript of this episode head to: thestrategyhour.com.

Jun 20, 2018

Today on the show, we welcome Mia "Maya" Scharphie – creative career coach, designer, and agent of change. Mia founded Build Yourself to help women in creative fields move past the obstacles that hold them back in in their careers. This episode goes hand-in-hand with the previous few conversations we have been having on the podcast around competition versus community and what empowering women really looks like. Through Mia’s Build Yourself program, services, workshops and courses, she helps women to build confidence in their work and in their work environments – assisting them with practical things such as asking for a raise or a promotion, negotiating better and lead a healthier work-life balance.

Mia also helps women understand and control their inner-critic and become comfortable with the fear of rejection and the heavily-weighted “No’s” that none of us want to receive. Mia also encourages us to find a wing woman and leverage the power of the women in our lives today. In this episode, we unpack our thoughts on empowering women and how we can make the changes necessary to tackle our self-sabotaging thoughts. Mia gives some really great, practical new routines and habits that you can start implementing in your life to see these changes and unlock the power of your own gifts.

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

To download the transcript of this episode head to: thestrategyhour.com.

Jun 18, 2018

Ya’ll know that we’re into some woo-woo shit. A big chunk of that woo-woo shit is essential oils – which we know you’ve already heard us talk about. But we have a whole lot of other woo-woo things that we do in our daily lives. Things like DIY cupping, getting Chinese foot massages, wearing crystals in our bra’s and going on family excursions to The Stinky Store. In this episode, we take you through an entertaining list of ten woo-woo things that make our lives better, that make us better, and in turn, make our business better.

In their own unique ways, these things help us to destress. They help us to keep our energy and our chakras in check. And ultimately, they keep us sane and weird, at the same time. So, if you’re looking for some tips, resources and advice on a few small things you can add to your daily life – then you’ve come to the right place. Come and take a look into our crystal ball and get woo with us – we know you want to! [Sexy radio voice].

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

To download the transcript of this episode head to: thestrategyhour.com.

Jun 15, 2018

Today on the show we welcome Jen Miller. Jen is a brand strategy consultant and is super pumped about helping women build their brands. In 2003 Jen also started a blog, interviewing female founders to discover how she might be able to build a brand of her own. Jen has learned from the best and the proof is in the pudding! Jen is really great at helping entrepreneurs ask themselves the right questions; questions that will help them lay the foundation of their brand and get them headed on the right path from day one.

In this episode, we are talking about the importance of brand personality and how it is so much more than just your logo, your color scheme, and your website. We’re also talking about how you can take care of people in a way that serves your brand well, how to put yourself out there, dressing the part and being a little vulnerable in your own self. At the end of the day, it boils down to authenticity. But authenticity with intention. So, whether you’re starting a brand from ground zero or trying to get your brand back on track, by the end of this episode, you’ll have some awesome tools to get you going with a bang.

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

To download the transcript of this episode head to: thestrategyhour.com.

Jun 13, 2018

If you missed our 5 Days to Launch episode (#68), way back when, chances are you’ve been sitting on your launch ideas since then! This is why we’ve decided to bring the 5 Days To Launch Challenge episode back to get your booty in gear once and for all. Word on the street is, you have some pretty bomb ideas but for whatever reason, you just keep them in your pocket, you sit on them, you hold onto them, and you don’t launch them. What the heck? What are you waiting for, lady? There is a valuable opportunity there that can earn you some real cash dollar bills for your business. So many of you come to us saying that you have this amazing dreamy idea, but you are frozen, you are stuck, and you are on the fence. A lot of you live in Sitting-on-the-fence-ville, right? But the reality of it all is, it is not comfortable or really beneficial for anyone.

We want to help you to get into the launch mindset and this is why we created the 5 Days to Launch Challenge to arm you with the strategies and the steps you need to get there. We have determined that launching something and launching it well really just comes down to five steps. That’s it. Five steps. And we’re here to remind you what those steps are with a repeat one of most valuable episode to-date. You can do one step a day and at the end of five days, you will have launched a product and made actual money. So, if you missed it the first time ‘round or are new to the show, get ready to jump into your very own launch by signing up for the challenge today! No excuses.

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

 

To download the transcript of this episode head to: thestrategyhour.com.

Jun 11, 2018

Today on the show we welcome Brooke Genn. Brooke is a writer, a photographer, podcast host and one part of a power couple together with her husband, Wilhelm. Brooke has had a really interesting and eclectic past and today works full-time with her spouse, building a business together as well as building a tiny home on wheels. In this episode, we are talking about what it takes to be a power couple. We get into the steps Brooke and her husband took to get her husband to come home and work with her full-time and how they are able to travel the world together and do exactly what they’ve always wanted.

We find out what Brooke has learned from working with her husband and how they have navigated this transition, navigated having their own independence and navigated what it takes to run a business when you and your partner are so emotionally tied. A lot of us have thought on and off about working with our spouses but Brooke and her husband are actually doing it successfully! There is a lot to be learned from this episode about business and about relationships… even if you aren’t working together.

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

 

To download the transcript of this episode head to: thestrategyhour.com.

Jun 8, 2018

Today on the show, we are talking about money mindsets. Figuring out your own relationship with money takes a long time. How do you know when you’re over-spending? How do you know when you’re being too frugal? What are the thoughts and emotions that control your spending and how do you get over your deeply engrained money blocks? As women, we are taught that being financially successful, is something to fear. It might sound silly, but it’s the truth! So much of our decision making is fear-based and so often we don’t recognize this as fear.

These are the sorts of questions and topics we’ll be chatting through in this episode today. We’ll be referring to our own experience, our own money blocks and be giving you a few questions that you need to be asking yourself in order to break free from the shackles of your bank balance! By the end of this episode, you will be more conscious of your own money mindset, have a foundation from which to tackle it and feel empowered to make the changes you need to make toward a more healthy and happy (financial) life.

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

 

To download the transcript of this episode head to: thestrategyhour.com.

Jun 6, 2018

Today on the Strategy Hour Podcast we welcome the wonderful, the magnificent, the powerhouse, Erin Kelly! Erin is here to talk to us about MemberVault, something we are more than excited about. We’ll be hearing about how MemberVault uses gamification as way to boost your business and increase your revenue. Erin will be starting from the very beginning and explaining exactly what MemberVault does and what gamification actually means, so if any of this sounds new and a little daunting, don’t worry because we have you covered!

During our discussion, you’ll get everything you need to know about the great service that MemberVault provides and how you might be able to incorporate it into your strategy. By incentivizing, tracking and tagging, MemberVault enables businesses to tailor and curate their communications and offers to their audiences that are proven to increase results. Sound good? We thought so! The most exciting part of it all is how the service actually cuts down on your workload and allows many automated actions to occur, so you will be getting more interaction for less time spent, and if that isn’t the ticket, we do not know what is. So stay tuned as Erin helps us break it all down for your listening pleasure.

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

To download the transcript of this episode head to: thestrategyhour.com.

Jun 4, 2018

We’ve been getting a lot of questions from our community recently about how the heck we stay friends, even though we’re business partners. So, what does our relationship look like and how do we maintain friends outside of our business circle at TCC? Well girl, “It’s complicated,” and this is why we’ll be tackling questions around our own friendship and our friendships with others in this episode. As any business owners knows, it can be a challenge to maintain friendships with people who don’t really understand what you do. People drift apart, lives change and these days, we just move in so many different directions!

So how do you make new friends (without being awkward about it) and how do you know when a friendship is just not working anymore? We’ll just be chatting this topic out and sharing how these dynamics ebb and flow in our own lives. By the end of this episode, you’ll have a few tips that you can use to help maintain (or sever) your own relationships. Because the truth is, we all get by with a little help from our friends, but you have to get out of your comfort zone to make them and sustain them.

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

To download the transcript of this episode head to: thestrategyhour.com.

Jun 1, 2018

Today on the podcast, we welcome our latest internet crush, Chris Davis. Chris is the Director of Education at ActiveCampaign and is an email marketing genius. With everything going on in your business, the truth is, you need to take your email marketing seriously. Chris has helped us so much in getting our email marketing strategy off the ground and quickly soaring. He is an incredible resource, and in this episode, we get really deep into discovering information out about your customers, as well as some of the basic mindsets you need to be in when you’re starting your email marketing game.

Chris uses a ton of analogies to break this information down in a way that is easily digestible for newcomers and old times alike. We discuss how to personalize your emails, the benefit of multiple marketing platforms and a few key tips for using the ActiveCampaign platform. If you are about to tackle your own email strategy, this episode will really help you to dive in with the right mindset. And if you already have an email marketing strategy set up and sailing, there is information in this episode that will get you to reconsider, adapt and improve it. If you are just stuck or overwhelmed, in any shape or form, about your strategies – this episode is here to help you reset that mentality, help you move forward and get your audience through the door.

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

To download the transcript of this episode head to: thestrategyhour.com.

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