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The Strategy Hour Podcast: Online Business | Blogging | Productivity - with Think Creative Collective

Get actionable strategies and killer marketing tips to grow your creative business inside The Strategy Hour podcast. Say goodbye to the “side-hustle” mindset and hello to getting paid (and paid well) to do what you love. Your hosts Abagail Pumphrey and Emylee Williams from Boss Project share all the ins and outs of their experience growing a successful 6-figure online business. You’ll hear from some pretty amazing entrepreneurs like David Siteman Garland of the Rise to the Top, Nathan Barry of ConvertKit, Natalie Franke of the Rising Tide Society, and Ankur Nagpal of Teachable. These in depth interviews go straight to the meat and potatoes (a.k.a. Actionable steps you can take away and use in your business today). Our episodes cover a wide range of topics, including growing an online audience, email automation, diversifying your products and offers, generating more sales online, social media, outsourcing, affiliate marketing, productivity, systems, and how to treat your passion like the real business it is. It’s time to become a total creative BOSS! Find show notes and resources at thestrategyhour.com.
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The Strategy Hour Podcast: Online Business | Blogging | Productivity - with Think Creative Collective
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Now displaying: August, 2019
Aug 29, 2019

If you have not already heard of the law of diminishing returns, it states that everything we do is on a bell curve and as we do more work so the results improve. But once we pass a certain point or amount of work, the results begin to lessen and the work we do becomes less effective. After a certain amount of time and effort, our results can even start to decline and drop off to a point below our earlier work! The main lesson we want to extrapolate here is that more work equals better results up to a certain point.

As we work on projects, we have to find these points and understand how far our effort is going. We have to be able to apply this theory to our business otherwise we run the risk of shooting ourselves in the foot through overwork and time-wasting. We need to focus on productivity, how to spend our time wisely and when we are done with a specific task. Learning the answer to this question might take time but we can start to notice patterns if we are sensitive to this dynamic. This law will apply to physical as well as digital work and remember that your creativity and energy is subjective, we never really know for sure, but we can work on our mindset and perspective to minimize these negative effects.

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.


To download the transcript of this episode head to: thestrategyhour.com.

Aug 27, 2019

Welcome back to another episode of the Strategy Hour Podcast! Today, we dive into the topic of owning and changing your deeply rooted beliefs. We are a lot like trees. Imagine you are a tree and you have an abundance of beautiful fruit hanging from you, but you also have fruit that is rotten, that you feel ashamed of and that you don’t want others to see. The only way to determine what the problem is, why there is this bad fruit, is to go through the entire system to see where the change needs to happen.

On this episode, we talk about behavior, values, and beliefs using the metaphor of a tree – a helpful way to better understand ourselves and others. How do you bring about change in your life, where do you begin? We talk about where our values come from and how we can begin to not only change ourselves but our entire communities. Regardless of how ingrained you think your behavior is, we all have the ability to grow and improve and to even do a complete 180! This episode brings you inspirational stories and lots of practical advice for business, raising kids, and life in general, so be sure to tune in!

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.


To download the transcript of this episode head to: thestrategyhour.com.

Aug 22, 2019

Today on the show we are giving you a little break from the norm and offering a few updates on things besides Boss Project. That's right, this episode is dedicated to all those things outside of work, although some of it is more work! We both have a lot going behind the scenes, in our personal lives and we wanted to share some of what keeps us inspired, busy and our occupied when we are not doing our main thing!  

This conversation includes a lot of life changes because that is what has been going on for both of us, personally. Hopefully, you will find it insightful, useful and show you just a little bit more of the world. We sure do love sharing it all with you, so let's go ahead and dive right in! 

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com. 

To download the transcript of this episode head to: thestrategyhour.com. 

Aug 20, 2019

Today we’re excited to be talking about a number of awesome productivity hacks. We know this is a popular topic many have covered, but it’s because it shapes the future of your business and in fact, your day-to-day happiness! We sometimes get stuck in a rut where we simply can’t focus and work like we are able to at other times. Now, with the changing season, we thought it would be an appropriate time to relook at some of these daily practices and share what we’ve personally done to up our level of productivity. 

In this episode, each of us will share three tips that have worked for us, including claiming your me-time, structuring your day, considering your optimal work environment and building rewards into stressful tasks. For all of this and more, don’t miss out on today’s productivity hacks episode!

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

To download the transcript of this episode head to: thestrategyhour.com.

Aug 15, 2019

This is an episode that can apply to any of our listeners, no matter where you are currently at with your biz! There are always times that you need to get people on board and with what you are doing or hoping to do. Whether you are just starting out or ramping up to a new level, conversations have to be had with those close to us, in order to create understanding, buy-in and a system that can work for you. You need to be able to communicate where your passion lies and how you want to do things moving forward and these can be awkward conversations at times but we are here to guide you the process and make it that little bit easier! We want to help you to see what is important, what must be said and what can be left out.

These are such necessary conversations with our friends, partners, and family and their buy can be the help that you need to get where you are going. At the same time, you do not have to rely on people being on board with us in order to be successful, you will have to gauge your own needs in this regard. Change, whether big or small, can be a gamble and moving in new directions often has no guarantees. We suggest a bit of planning of these types of conversations as well as some warning for the other party involved. Most people do not like big announcements sprung on them out of nowhere! We also want to mention that other people's feelings are not your problem or your choice but that does not mean they will not affect you. We want to help you make things go smoother in potentially rocky terrain, so join us as we dive in!

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

To download the transcript of this episode head to: thestrategyhour.com.

Aug 13, 2019

On today’s show, we will be answering our most frequently asked question: How did you get from point A to point B? We will be sharing what to do, when to do it and how to do it, in your first two years of business. These steps got us from zero dollars to nearly half a million dollars and we want to give you a step-by-step breakdown of everything we did along the way. Even if your goal is not to make half a million dollars, the strategies we implemented and the lessons we have learned can definitely be applied to any business goal. Whatever your ultimate goal, the strategies and the order we did them in are the same. 

Inside this episode, we give you a business roadmap and the eight main steps we took to reach our goal. The order of these steps are key and that is exactly why we will be sharing them with you, in detail! To give you a little taste, here is how we are going to break it all down. 1) Build Your Foundation, 2) Craft Your Message, 3) Nurture Your Dreamies, 4) Streamline With Systems, 5) See The Big Picture, 6) Create Sustainability, 7) Formulate A Passive Business, 8) Reach Those #Squad Goals. Okay, are you ready? Let’s get started!

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

To download the transcript of this episode head to: thestrategyhour.com.

Aug 8, 2019

Today on the podcast we have a Boss Talk about a topic that’s been on our minds a lot lately, probably because we’ve been going through all these transitions. So today we discuss what failure is to each of us and how it makes us feel. We felt that it was really important to open up this conversation because there’s a lot of shame that can come with failure, and that makes us not want to talk about it! But sharing ideas around this topic will hopefully build even stronger support in our community as it is something that all of us has gone through at some point in our lives.

As cliché as it sounds, failure is always an opportunity to learn – even though this is not what we want to hear when it happens to us. It’s true though, failure gives us another opportunity to try again and brings us one step closer to that thing that we’re supposed to be doing and that feels good! Don’t miss out on this episode and join in the conversation by sending us a DM on Instagram!

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

To download the transcript of this episode head to: thestrategyhour.com.

Aug 6, 2019

We’ve previously done an episode about what you need to consider before starting a podcast, and we admit that it was a bit of a Debbie Downer, so today we want to do a follow up of that where we go over some of the things we’ve learned in the meantime. We talk about the reasons for starting a podcast and about everything you should have set up before you can start, including deciding on the extent to which to you will be involved and the equipment you will need to record and where to find it.

On a more serious note, we talk about the profitability of podcasting and what you can expect to get out of it as well as different ways you might think of monetizing it. We then switch to chatting about bringing guests on the show and finding fun topics and conclude with our number one tip for getting your show noticed and sponsored, so be sure to join in on the conversation!

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

To download the transcript of this episode head to: thestrategyhour.com.

Aug 1, 2019

Ever been stuck with ideas and you just didn’t know if they were right for you or how to put them into action? We’ve been getting tons of questions from you all out there, most of the question being along the lines of, “How do you guys know when a product or a launch is the right thing to do?” and “When do you reassess and change things and how do you actually know that something isn’t quite right?” We’re here today to tell you about our past experiences and how we got to figuring it all out. 

In our experience, we’ve always just kinda “did it” and generally made it happen. There haven’t been many ideas that have come up and ultimately didn’t end up being created. We’re digging into how we originally started and how we knew it was the right choice for us, where our heads were at along the process and what you can do turn your vision into daily actions. From idea to conception to sale, we’re giving you both parts of our system. Be sure to keep listening to find out more!

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

To download the transcript of this episode head to: thestrategyhour.com.

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