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The Strategy Hour Podcast: Online Business | Blogging | Productivity - with Think Creative Collective

Get actionable strategies and killer marketing tips to grow your creative business inside The Strategy Hour podcast. Say goodbye to the “side-hustle” mindset and hello to getting paid (and paid well) to do what you love. Your hosts Abagail Pumphrey and Emylee Williams from Boss Project share all the ins and outs of their experience growing a successful 6-figure online business. You’ll hear from some pretty amazing entrepreneurs like David Siteman Garland of the Rise to the Top, Nathan Barry of ConvertKit, Natalie Franke of the Rising Tide Society, and Ankur Nagpal of Teachable. These in depth interviews go straight to the meat and potatoes (a.k.a. Actionable steps you can take away and use in your business today). Our episodes cover a wide range of topics, including growing an online audience, email automation, diversifying your products and offers, generating more sales online, social media, outsourcing, affiliate marketing, productivity, systems, and how to treat your passion like the real business it is. It’s time to become a total creative BOSS! Find show notes and resources at thestrategyhour.com.
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The Strategy Hour Podcast: Online Business | Blogging | Productivity - with Think Creative Collective
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Now displaying: March, 2020
Mar 31, 2020

Before diving into the show we wanted to let our listeners know the date on which this was recorded – March 18th – because we know the world is in a weird place right now. The strategies discussed here are hyper tailored to this moment and things could be totally different by the time you listen!  In any case, from our side, we are trying to create a sense of normalcy in our business and within our friends, so we wanted to go ahead with our chat with Meghan Maydel. 

The strategies our dear guest shares today are highly valuable due to their applicability not only in this time of pandemic and crisis but also to other spikes within the world and the industry of advertising in general that could happen in the future. Meghan talks about how advertising doesn’t just have to happen on Facebook and gives a whole bunch of pro tips about other platforms and what using them can look like for you. We will be brainstorming different ways for you to be really effective in your ads today!

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.


To download the transcript of this episode head to: thestrategyhour.com.

Mar 26, 2020

Today on the Strategy Hour Podcast, we figured that – in light of the current coronavirus restrictions – it might be a good idea to share some strategies for creating a super productive work environment at home. With a great deal of travel suspended, in-person events canceled, schools closed, and employees asked to go home, people around the globe are having to think about how they can remain productive out of the office. 

Some of you might already be working from home, but for some, this might be a first-time experience and we want to help you master the most common challenges when living, working and parenting in the same space. With kids at home, parents are now confronted with the added challenge of having to look after their children while still maintaining work productivity. In this episode, we dish out strategies for getting your to-do-list crossed off, whether you are a business owner, parent, or both!

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.


To download the transcript of this episode head to: thestrategyhour.com.

Mar 24, 2020

Today we are joined by our badass biz bestie, Shunta Grant! Shunta has released something amazing that we think so many people in our audience need and in fact a bunch have already started using and loving! It is called The Best Today™ Guide and it is all strategy and no fluff! We will be going over the ins and outs of the guide today, so you can get a sneak peek of what is inside and the strategy behind its creation. 

Shunta is a great example of someone who has taken her business to the next level and is now letting her audience in on some of her wisdom. She is the mind behind Because of Zoe Designs and her new foray into online education promises to be just as successful as what has come before. So without further ado, let's hear what she has to say!

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.


To download the transcript of this episode head to: thestrategyhour.com.

Mar 19, 2020

Every single month we add thousands and thousands of people to our email list, which sounds bananas because when we started getting to the first 10,000 subscribers, it felt unbelievable. It was a lot! So, we want to give you guys a little bit of a vision of what it looks like to grow your email list at a rapid rate in today’s episode. Several of the concepts we are going to cover could be 100% organic. You do not have to utilize paid strategies at all. 

Now, some of these things we definitely have put dollars behind, but some of the concepts without paid dollars are the same! There are more ways to grow your email list than you’re perhaps aware of, and we are going to cover our top five today! We might come up with a few others too though, and just throw them in! So tune in and join us for the ride as we get into the best ways that you can keep those subscribers on the up and up!

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.


To download the transcript of this episode head to: thestrategyhour.com.

Mar 17, 2020

At the tail end of January, there was a viral blog post that blew our minds, and since then we have been on the hunt to find others who are experiencing similar things. The post was about a guy who had a bad day because he found out that not everyone has an inner monologue, in other words, they do not talk to themselves. We’ve managed to track down a handful of people who swear that they do not have that internal voice happening at all. One of these people is Hannah Chester. Hannah never realized that there was such a thing as internal monologue until she was diagnosed with ADHD and listened to a podcast about it. 

For her, her thoughts are more like a visualization rather than a conversation that takes place within. When she remembers something that needs to be done, she sees a mental picture of it — there is no inner voice that narrates the scenario to her. We invited Dr. Barbara Shabazz to give us a scientific perspective on internal monologue and how that ties into ADHD, and the four of us have a fascinating conversation about how differently each of us experiences and engages with the world. Join us to hear more about this internal monologue from those who do and those who don’t!

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.


To download the transcript of this episode head to: thestrategyhour.com.

Mar 12, 2020

Like most of the US population, we are currently obsessed with the new hit show on Netflix Love is Blind! Today we are picking apart why we think this has been a viral sensation that has hit our country, and most importantly, what takeaways there are for your business. It may seem odd that we are comparing a reality show about finding love to business but you will be surprised at the similarities – especially when you look beyond what happens in public view. And if you haven’t watched this show or aren’t caught up, you might want to wait before listening to this episode because there will be spoilers. 

Love is Blind came out about two weeks ago but Emylee was late to the party since reality television is not her thing, but after watching the trailer, she was hooked! Let’s be honest though: reality shows are trashy more often than not, and some of us don’t even like admitting that we watch them – it’s a guilty pleasure for many. But they can be a rich source of learning life and business lessons. In this episode, we compare relationships to business and the principles that apply equally to both. Just as the dating stage is required to build trust between two people, so business owners need to find strategies to attract customers and then to establish themselves as trustworthy and relatable. We also talk about the importance of showing up as your true self rather than trying to be who you think others want you to be — all of which we relate to the choices of the contestants in our new favorite show. Let’s jump in!

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.


To download the transcript of this episode head to: thestrategyhour.com.

Mar 10, 2020

Today on the show we have Tony Rulli, the co-founder, and CEO of Intentional Spark, an amazing paid advertising consultancy which we are proud to have the service of! He is the lead strategist for all their paid marketing campaigns which include Facebook ads, AdWords, web re-targeting, Instagram – the whole nine yards! As we said before, he is our ad guy, so Intentional Spark runs all the things behind-the-scenes for us which you, our listeners, see all the time!  

In this episode, we are diving in and talking about a bit of the mechanics behind how these platforms function regarding sales and building an audience. We’re breaking down and picking Tony’s marketing brain all about the future of Facebook and Instagram, and what the next hot features are that everybody should be paying attention to. We also dabble into a little bit of conspiracy theories and a short clip of some of our favorite shows. So this is a really good smorgasbord but it’s all things nerding out about marketing and it should be really enjoyable. Tony also shares a freebie at the very end all about how you can start getting set up with your Pixel, and a little bit on how to read an ad report, so definitely make sure you’re listening till the end so you can grab that link!

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.


To download the transcript of this episode head to: thestrategyhour.com.

Mar 5, 2020

Hey friends! We are back for another profit report. It is time to break down January’s profit, the first profit report of 2020, and we are super excited! If you’re new here and this is the first profit report that you’re listening to it might be a little bit different than what you’ve seen floating around online where people do ‘income reports’. We decided last fall to change up the narrative, not only for ourselves and our mentality when we’re talking about business and our own goals but also for the ‘comparisonitis’ that happens. Sometimes when you hear income reports where people list high figures and goals it gets really overwhelming and unattainable, and we can’t really compare that progress or those strategies to our business because we feel like the expectations are so different. 

So, what we have tried to do is share percentages and profit. We have made it a goal to focus more on profit than big, shiny, sexy revenue, and that goal is continuing into 2020. It feels really good too! So, throughout this episode, we’re going to share percentages of products or expenses in our own business so you can begin to see the weight that those things bear on us, and can make easier comparisons with you own business too!

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.


To download the transcript of this episode head to: thestrategyhour.com.

Mar 3, 2020

A relevant question recently popped up in our Facebook community, one we felt warranted some unpacking. The question came from someone who wanted to hear from others whose businesses were also passed the early stage and now in the season of awkward adolescence. You have made some sales and lined up loyal clients, but you still have higher goals and are eager to learn the next steps. Frankly, you need reliable strategies to get you past this almost-entrepreneur phase ASAP! 

We’re in the unique position to offer our advice not only because Boss Project has mastered that stage but because our side hustles are now entering the teenage realm, so we are having to go through all of that again – at this moment. But rather than bumming us out, we’re excited about this challenge because it feels familiar now; we’ve been here before and therefore we have a good idea about navigating it. Tune in for advice about growing through the awkward teenager phase and running your business like a boss!

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.


To download the transcript of this episode head to: thestrategyhour.com.

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